NOT A COURSE 1-to-1 consulting for lead gen agencies

Run the lead gen agency your clients can't afford to leave.

1-to-1 consulting on your client accounts, your landing pages and the agency behind them - from operators running service-business accounts where 20%+ conversion rates are normal. Bring your hardest client problem to a live call and leave with the fix, plus the campaign and landing page blueprints we use ourselves.

JOIN ALPHA - $395/MONTH // Instant access · cancel anytime · 365-day money-back guarantee
// 🛎️ Join ALPHA today

Everything you get inside Alpha

  • 🤝 1-to-1 consulting every month on your accounts, landing pages and agency
  • Built for agency owners and freelancers
  • Weekly live calls (Google Ads, Landing Page & Agency issues)
  • Campaign & Landing Page blueprints
  • Dedicated support + Guaranteed Answers
  • 100+ recorded sessions in the archive
  • 🛡️ The Ultimate 365 Guarantee from Ed, Sam & Dale
  • 🎁 BONUS: access to the God Tier community with additional live calls and resources worth $99/m
JOIN ALPHA - $395/MONTH // Secure checkout via Stripe · no contract

No more guesswork

Get copy+paste campaign blueprints - the keywords, the ad copy and the bid strategies that work for each service industry in the real world, right now.

Roofing Google Ads campaign with high conversion rate

Forget the A/B testing hell

Get high converting landing page templates - done for you, based on actual high converting accounts, from the real world (not theory) - performance tested and approved.

Google Ads and landing page blueprints

Never lose your sh*t again

Get weekly live coaching and support - get ad and landing page issues resolved, video tutorials and the community forum, so you never feel lost or on your own.

Big conversion wins after Google Ads live call

We've got your back too - your questions are guaranteed to get answered.

Yes - guaranteed.

(more on the ridiculous guarantee later)

Block out the noise

Small by design - Alpha is kept deliberately small so every member gets real 1-to-1 time with us, not a slot in a queue.

Drainage ad campaign 40% conversion rate

And there's more:

Fix the agency, not just the accounts

Get a behind the scenes look at how we run our agency - and bring your own agency problems to the calls. These are the questions members actually bring to Alpha:

  • Winning clients - running Google Ads for your own agency, booking rates and reply rates, outreach follow-ups that get calls booked, and agency landing pages and VSLs that convert.
  • Pricing and fees - how to structure your PPC fee, subscription billing, what to charge for landing pages, and whether to show your pricing at all.
  • Onboarding and SOPs - onboarding non-technical clients, keeping to an onboarding schedule, new-account and advertiser verification SOPs, and the client tech stack.
  • Reporting and expectations - a simple client reporting framework, tracking quotable leads instead of form fills, and handling the "hero or villain" dynamic in client meetings.
  • When the client can't sell - what to do when a client quotes 24 jobs and wins none, and how to fix their sales process without coaching them yourself.
  • Retention and churn - why churn comes in batches, being selective with new clients, letting the wrong ones go, and chasing late payers.
  • Niching and scaling - picking and vetting niches, staying narrow vs going full-service, and how many clients one account manager can carry.

You will offer so much value - waaaay more than other PPC agencies and freelancers - that your clients cannot afford to leave you.

And we will outline everything for you so you can take our blueprints and apply them.

oh-my-gawd-so-good-eyes-are-tearing-up-right-now-fml

Reducing cost per lead for Google Ads

No theory or best-practice BS here.

This is your proven (based on real service-business accounts, data and work) fast-track ticket to delivering exceptional results for your clients.

Remember, hyper-results mean higher retention and more cash in the bank for you.

After all, you are not doing this for love... are you?

Who is this for?

A real insurance policy for any agency that works with B2C and B2B service businesses such as:

  • Cleaning services
  • HVAC, plumbing and heating
  • Kitchens and bathrooms
  • Landscaping and gardens
  • Locksmiths
  • Mobile tyre fitters
  • Movers and storage
  • Pest control
  • Roofing
  • Skip hire and waste disposal
  • Windows and doors
  • B2B services - IT support, commercial cleaning, compliance and training

And breathe.

...

Okay, I feel like I just body slammed you with the ultimate solution for service-business lead gen advertisers.

That was a lot to take in.

- Too good to be true?

- You're selling the keys to the kingdom, this is going to cost a fortune?

- So, what is the catch?

Let us get a few things straight.

Firstly, this is not a course.

This is a community, but with many unique benefits.

(not those kinds of benefits…)

I run ALPHA with Sam and Dale from Atomic Marketing.

With 100+ recorded sessions in the archive, there are many success stories inside.

(and yes, all calls are recorded and organised for you)

Who the f*ck are Sam and Dale?

How rude…

Sam and Dale are my best students from God Tier Ads & Forge.

They have demonstrated through exceptional results that they are top 1% operators.

They grew their agency 450% over the past year working exclusively with service based businesses.

And come rain or shine, their growth shows no signs of stopping.

The people in your corner.

Dale Powell

Dale 'Google Ads in my porridge' Powell

Dale Powell delivers exceptional Google Ads performance.

What is more impressive is that he does it without any noise or hustle.

Follow his lead to the promised land.

Sam Obrart

Sam 'Landing Page speedrun champion' Obrart

Sam Obrart is the landing page and conversions master.

His work combined with Dale has literally doubled, tripled and sometimes even quadrupled Google Ads conversion rates…

And in a matter of days, not months. And this is whilst maintaining their client's lead quality too.

Ed Leake

And as for me?

Well…

I'm Ed Leake, and pretty good with Ads.

We are genuine, results orientated no-nonsense guys. And exactly the kind of people other lead gen PPC managers and agencies should learn from.

You will put up with me. But you will love them.

Ready to join?

Here's a quick reminder of what you get:

God Tier Ads - ALPHA

// 1-to-1 consulting for lead gen agencies
  • Exclusive access to the B2C and B2B lead gen private community
  • 1-to-1 consulting calls on your accounts and agency
  • Weekly Google Ads & Landing Page live clinics
  • Campaign blueprints for quick-starting accounts
  • Landing page templates that convert (and you can copy)
  • Dedicated support + guaranteed answers
$395 / month

✓ No contract tying you down

JOIN ALPHA NOW

What happens after checkout

  1. Check out securely via Stripe - $395/month, no contract, cancel anytime.
  2. Get instant access to everything - the community, 100+ recorded sessions, campaign blueprints, landing page templates and the weekly live calls.
  3. Book your first 1-to-1 with Dale or Sam - bring your Google Ads, landing page or agency struggles and leave with a plan.
// Introducing

The Ultimate 365 Guarantee of All Guarantees™

The Ultimate Guarantee of All Guarantees
  1. We guarantee to answer your questions, all year round.
  2. If you implement our blueprints and struggle to make them work, we guarantee to help you 1-to-1.
  3. If you still can't make it work after all our help including the dedicated 1-to-1 session, then we refund you 100%.
  4. Up to 365 days after you subscribe to the ALPHA community.

Leave no man (or woman) behind.

ALPHA by name, ALPHA by nature.

🫳🎤 *mic drop*

There is no application, so this is the filter. Read it before you check out - if you are in the left column, please don't join:

Who this is not for:

  • A business owner, Ecom or SaaS marketer
  • You don't manage any ad accounts
  • You want a training course

Who this is for:

  • You run Google Ads for service businesses, for clients
  • You want help with the agency as well as the accounts
  • You are excited and able to attend live calls
  • You are happy to pay $395 per month
// 🛎️ Start today

Join the exclusive club for Lead Gen PPC pros

Deliver the very best performance to your service-business clients - with coaching, blueprints and a community that has your back.

JOIN ALPHA & BOOK YOUR FIRST 1-TO-1 // Instant access · cancel anytime
7x ROAS from landing page refresh

ALPHA by name. ALPHA by nature.

Where >20% conversion rates are the norm, and not the exception. Join today and bring your first client problem to this week's call.

JOIN ALPHA - $395/MONTH // 1-to-1 consulting · weekly live calls · blueprints · 365 guarantee